So you can't decide between Astra vs OceanWP, right? We don't blame you!
Astra and OceanWP are two of the most popular WordPress themes on the market. At the time of writing, Astra boasts over 2,400,000 active installs while OceanWP has over 700,000.
Both boast thousands of 5-star reviews, which further proves how good they both are.
Their premium versions are also among the best of the best. Both have extensive customization options allowing anyone to design their website the way they want without writing a single line of code.
WooCommerce support is top-notch and the page builder integration they offer is of a high standard. You can’t go wrong with either.
While they’re both great, there are some key differences between the two. These differences can heavily influence your final choice.
The aim of this comparison between Astra vs OceanWP is to walk you through those key differences so you can pick the perfect theme for your needs.
Let’s get started!
Astra vs OceanWP Summary
Comparing Astra vs OceanWP, the two are mostly equivalent but Astra has the edge. OceanWP has fewer demo sites than Astra but has an excellent free version, while Astra keeps pushing the envelop when it comes to speed. The PRO versions are $47 for Astra and $43 for OceanWP respectively, but otherwise both themes are solid options.
There’s no clear frontrunner between Astra vs OceanWP since their differences balance out evenly, but we prefer working with Astra overall. In the end, it will depend on whether you’re an individual user whose focus is to build an eCommerce website or a developer or enthusiast wanting to build multiple websites for their clients or personal needs.
To help you better understand why we made this decision and conclusion, read on.
Astra vs OceanWP - Features
One of the main reasons for purchasing a premium theme is the features. In this section, we’re going to tackle both theme’s unique features.
Both OceanWP Pro and Astra Pro boast a significant number of features, many of which you’d expect from a premium theme.
For example, they both have an extensive customizer, excellent support for WooCommerce, tight integration with page builders, and a wide selection of starter templates or demo sites to help you quickly build a site from scratch.
Since this is a comparison article to find how if OceanWP or Astra is the better choice, we’re not going to do a complete tour of each and every feature and option they have.
Now that everything’s clear, let’s get started!
Astra Unique Features
Astra prides itself as being a WordPress theme that can meet the needs of everyone. The theme’s developers continuously add new features to improve it in order to meet the demands of its users. They also continuously overhaul existing features to further improve them from time to time, making the theme better with every update.
Here are some of Astra’s unique features that you can’t find on OceanWP:
- LearnDash, LifterLMS, and Easy Digital Downloads integration
- Deep integration with Elementor and Beaver Builder
- Large selection of demo sites (available in the Essential Bundle)
- Fast and very well-organized customizer
- Unlimited website usage
OceanWP Unique Features
OceanWP is also a powerful multipurpose theme that caters to the needs of both developers and hobbyists. The developer claims to have the market-leading WooCommerce integration — which is mostly true.
This makes it one of the best themes for setting up an online store.
Here are some of OceanWP’s unique features that you can’t find on Astra:
- Deep integration with WooCommerce
- Native popup login
- In-depth page-level customization
Page Builder Support
The continuous growth and popularity of page builders have made many themes, both free and premium, include support for them. Naturally, both Astra and OceanWP have included incredible support for them as well.
This is noticeable on their demo sites where the majority were built using the help of a page builder.
A page builder, by default, can support almost all themes in existence. However, the difference between a theme that doesn’t include explicit support for a page builder and one that says it supports it is night and day.
Anyway, let’s take a look at both Astra vs OceanWP’s page builder support.
Astra Pro Page Builder Support
Astra is built with page builder support in mind. In fact, its developers even built extensions for Elementor and Beaver Builder (the Ultimate Addons plugins), two of the most popular page builders in the market today. These addons give users additional page builder elements and section blocks that you can utilize to further enhance your designing experience. However, you’ll need at least the Essential Bundle plan to gain access to these.
One way to check a theme’s page builder support is by the number of page-level customization options it has. The ability to disable certain page elements such as the sidebar, footer, header, etc. so that the page builder can come in and do its thing is important. Things such as page-level custom layouts, custom width, etc. are also important.
Astra comes with decent page-level customization. For example, you can disable the header or use a boxed layout on a certain page.
You can see from the screenshot above (taken from an Astra Pro install) how much flexibility you have when it comes to single page customization. This allows you to further enhance your page when designing it with a page builder. With this, you can easily create unique pages for specific purposes.
To increase page builder support even further, the company behind Astra, Brainstform Force has released its own page builder, Spectra. It integrates into the WordPress block editor and adds many more tools to the mix.
OceanWP Pro Page Builder Support
OceanWP is also built to be compatible with page builders. However, it seems that it heavily favors the WordPress block editor. Incidetally, you might want to check out our Divi vs Elementor comparison - updated for 2023.
Their demo sites are almost all built to be compatible with Elementor and other page builders. There's also a premium addon (included with OceanWP Pro) called “Elementor Widgets” which adds a boatload of new elements that you can use.
There’s a large variety of options and features that will allow you to build a beautiful and elegant page effortlessly. The number of settings is enough to make a truly unique page for a very specific purpose.
The number of options, as you can see from the screenshot above, is enough to write a separate guide about.
You have options for configuring almost anything such as the header, logo, breadcrumbs, footer, etc.
One of the most interesting and powerful features here is the shortcodes section.
This will allow you to insert shortcodes generated by the theme or by an external plugin to specific parts of the page, opening up a vista of customization and design capabilities and options.
Astra has an impressive library of starter sites built with different page builders along with the Ultimate Addons plugin. The addition of the Spectra page builder adds even more power if you prefer working with the WordPress block edito.
OceanWP’s page-level customization and deep integration with Elementor is not something to be set aside even if it doesn't provide as many options as Astra.
We think Astra has the win here by a narrow margin.
Astra vs OceanWP - User Interface
There’s a big difference between Astra vs OceanWP’s user interface. Both their customizer and theme options pages are very much different from one another.
Let’s take a look.
Astra’s Options Page
Astra’s old options can be accessed via Appearance > Astra Options.
The page displays all information you need about Astra and links to various customization options and external help pages related to the theme. This is also the page where you can view and control your premium modules.
The new options page released in Astra 4.0 completely transforms it.
You now have all your controls on a single page along with links to install Spectra and other plugins you might like to try.
You can toggle options on and off, select areas of the customizer for quick access and create a support ticket. All from the same window.
OceanWP’s Options Page
OceanWP’s main options page can be accessed through the Theme Panel menu item in the left admin navigation sidebar.
The page has two tabs: Features and Integrations.
The Features tab contains various theme options such as the toggle for certain customizer sections, white labeling settings, etc. There are also shortcuts that will lead you directly to a certain section of the theme’s customizer.
The Integrations tab contains integration options and configuration for MailChimp, Google Maps, and Google reCAPTCHA.
Astra Customizer Page
Astra’s customizer page is one of the cleanest and most organized in the market today. The developers updated its customizer, optimizing and decluttering it.
The developers were able to avoid clutter by utilizing a simpler layout tab, hiding more options behind a pencil icon, as seen below.
This is another area that has seen improvements in recent updates to include slide-in menus and settings tabs for many block or page or post settings.
OceanWP Customizer Page
OceanWP’s customizer page is a bit all over the place contrary to Astra’s. They are still grouped together, but not as intuitive as Astra’s.
Depending on how many active premium addons you have, this customizer can grow even larger.
You can customize almost all elements using the theme’s built-in customizer. There’s no need to write a single line of code at all.
The downside is the learning curve and performance. With so many options available, it can be a little bit hard to navigate and will take some time to learn and get used to. In addition to that, the performance can suffer as well.
It’s mostly about personal preference but overall we like Astra’s customizer more than OceanWP, mostly due to its usability. Improvements in recent Astra versions make it slicker and easier to use while packing even more potential.
OceanWP definitely delivers the goods. It's easy to use once you're familiar with it, has a ton of options and customizations and doesn't noticeably slow down performance.
However, those updates to Astra makes it much easier to use, brings lots of controls onto a single page and adds even more customization options.
Astra vs OceanWP - Speed and Performance
The speed and performance of your website are extremely important. Your audience expects a fast experience and any delay can impact your popularity.
Your site’s performance is affected by many factors and your theme is a major one. Even if you have a blazing fast hosting, optimized server, lightweight images, but if your theme is poorly coded, it will single-handedly drag down your site’s overall performance.
Therefore, it’s important that the theme you choose is built with performance in mind.
Thankfully, when comparing Astra vs OceanWP, both are well-optimized and built to ensure blazing fast load times.
To find out which theme has better performance, we ran two different tests on both themes. The first run is the default installation without any content. The second run contains some demo content imported from their respective demo collections. All tests are performed using Pingdom Tools.
Let’s take a look at the results.
Astra Performance Test
We’re going to take a look at Astra first. The test was run in two phases: bare-bones installation with WooCommerce and demo data and full install with demo content (and whatever plugins the demo content requires).
Each phase was run three times and we’ve picked the best results to showcase here.
- Starter Templates
- WooCommerce with demo data
- Astra Pro with the following modules activated:
- Colors & Background
- Blog Pro
- Mobile Header
- Header Sections
- Nav Menu
- Sticky Header
- Page Headers
- Custom Layouts
- Site Layouts
- Footer Widgets
- Scroll To Top
- White Label
- Starter Templates
- WPForms Lite
OceanWP Performance Test
Next, we’re going to test OceanWP. Similar setup with Astra. The test was run in two phases and each phase was run three times.
The first page is the default no content installation and the second phase is the demo version populated with demo content along with whatever plugins are required by said demo.
- OceanWP Extra
- WooCommerce with demo data
- Ocean Cooking Notice
- Ocean Custom Sidebar
- Ocean Elementor Widgets
- Ocean Extra
- Ocean Footer Callout
- Ocean Full Screen
- Ocean Hooks
- Ocean Instagram
- Ocean Modal Window
- Ocean Popup Login
- Ocean Portfolio
- Ocean Posts Slider
- Ocean Pro Demos
- Ocean Side Panel
- Ocean Social Sharing
- Ocean Stick Anything
- Ocean Sticky Footer
- Ocean Sticky Header
- Ocean White Label
- Ocean Woo Popup
- WooCommerce with demo data
- WPForms Lite
You can see how Astra performs better in both phases. In speed and performance, it's clear that Astra outperforms OceanWP.
Astra vs OceanWP - Developer Friendliness
A theme truly gives you flexibility if it comes with tons of developer features, allowing you to further extend it or implement specific additional features that you want.
So let's see how OceanWP vs Astra compares in this respect.
Astra Developer Features
There are dozens of custom hooks that developers can use to insert custom code snippets in various areas of the theme. It comes with a visual representation that you can view here.
In addition to that, they have an extensive API documentation here detailing all hooks, functions, and classes that Astra uses.
OceanWP Developer Features
Like Astra, OceanWP also comes with custom hooks that allow developers to insert custom code and functions in various areas of the theme. You can find OceanWP’s custom hooks documentation here.
There’s also developer-centric documentation here detailing all hooks and functions that OceanWP uses.
There are sample complete code snippets that help you alter how the theme looks like or how it functions. There’s also a visual representation of hook location that you can access when you’re viewing your site’s front-end while logged in.
Both themes support hooks and provide documentation for developers to get more out of each theme. Therefore, to be completely fair, we would call this one a draw.
Astra vs OceanWP - WooCommerce Support
WooCommerce is one of the most popular eCommerce platforms in the world. Naturally, most, if not all, premium and top WordPress themes will offer a degree of support for it.
Fortunately, OceanWP and Astra offer not only good but exceptional support for WooCommerce.
If you’re looking for a theme that’s highly compatible with WooCommerce, then there will be no wrong choice between OceanWP and Astra.
Astra WooCommerce Support
Once you’ve activated the WooCommerce module, going to Appearance > Customize > WooCommerce will give you new items to play with, offering more control over how your WooCommerce shop appears.
You will have additional control over your shop’s layout, colors, typography, and product metadata structure.
Astra gives you generous control over your shop’s design and behavior. You have control over your product catalog page, allowing you to alter its layout, how the products are displayed and everything you see on the page.
There are also settings for customizing a single product page’s design. For example, you can rearrange the product’s metadata structure:
Overall, you can customize almost everything on your WooCommerce shop with Astra, provided that you have the WooCommerce module activated.
What's more, Brainstorm Force has released their own eCommerce plugin called SureCart. It's a headless eCommerce solution designed as a direct competitor to WooCommerce. So, for now, Astra fully supports both WooCommerce and SureCart.
OceanWP WooCommerce Support
OceanWP is one of the best themes for WooCommerce. It comes with tons of customization for your WooCommerce shop, even on its free version.
With OceanWP, you have fine-grained control over your shop’s looks and behavior.
Almost all Astra’s WooCommerce features can be found in OceanWP. The advanced styling section alone gives you plenty of control over how your shop appears without writing a single line of code (pardon the colors - GIFs have limited color capabilities).
The demo above only shows a small portion of customization options available in the advanced styling tab. There’s plenty more here, which basically gives you customization options for almost all elements that you can see on the page.
This is a tough section to judge. OceanWP has awesome WooCommerce support with lots of time and effort invested in making it as compatible as possible.
Astra also has excellent WooCommerce integration and a number of plugins that help get more out of it. Then there's SureCart, a WooCommerce competitor that's going to be hugely popular.
For now, let's call this one a draw. Astra has areas where it outperforms OceanWP and vice versa. Suffice to say, choose either and you won't be left wanting!
Astra vs OceanWP - Customization and Integration
Astra and OceanWP both boast impressive customization options. Their premium versions have everything you’d expect from a paid theme. You can control your site’s layout, colors, typography, and many other sections.
In addition, they support major page builders and work well with many of the top plugins in the market.
Unique Customization Features
In this section, we’re going to compare their customization options and out of the box integrations. We’ll mainly be focusing on each theme’s advantages instead of having to go through each and every option and comparing them since that would take forever due to their sheer number.
Let’s have a look:
- Better page builder integration
- Header Footer builder
- More pre-designed templates
- Cleaner and easier to use customizer
- Customizer search feature (free addon)
- Better page-level customization
- Many customization options
- In-depth WooCommerce customization options
- More responsive customization options
Astra comes with excellent integration with Elementor and Beaver Builder, which is evident with its Ultimate Addons for Beaver Builder and Ultimate Addons for Elementor plugins.
In addition, they also have integration with both LifterLMS and LearnDash. This will help you build an online course site much easier, making Astra the better choice if you plan to do so.
Then there's full WooCommerce integration, SureCart, SureTriggers and a wide variety of other integrations possible.
OceanWP doesn’t have as many featured integrations as Astra have, but they do have one that’s certainly among the best: their WooCommerce integration.
As you’ve previously seen, OceanWP gives you total freedom on how to design your WooCommerce shop and its pro version comes with even more features such as the Woo Popup.
If you intend to use page builders for multiple clients, Astra is your best choice. OceanWP’s WooCommerce features, however, are unmatched and you might want to consider it over Astra if you want to focus on building eCommerce websites.
Astra vs OceanWP - Starter Sites
The number of starter sites (aka starter templates and demo sites) Astra has beats OceanWP. As you’ve seen in the summary section earlier in this comparison, you learned that Astra has 240 unique starter sites compared to the latter’s 227 unique ones.
While the numbers are close, the speed and design quality of those templates is not.
Let’s take a better look.
Astra Starter Sites
Astra’s starter sites can be categorized into two groups: free and premium. The latter can only be used if you have at least a premium plan (Essential and Growth Nundles). That means even if you have Astra Pro, the majority of their starter sites (the ones marked with “Agency”) won’t be available to you.
The developer is adding more templates all the time. Every couple of months, the number of both free and premium templates grows.
OceanWP Starter Sites
Like Astra, OceanWP has both free and premium starter sites, but the latter’s are available to you no matter the plan you choose.
One thing to note here is that while OceanWP is compatible with many different page builders, most of their starter sites were built with either Elementor or the WordPress block editor.
If you’re using a different page builder, you will have to build your site from scratch.
The quality of OceanWP's templates cannot be denied, yet there's something about them that doesn't feel quite as current as Astra.
If you want to take advantage of OceanWP’s starter sites, you’ll want to use Elementor (Elementor Pro is not needed for any of their starter sites).
Which one’s better?
Astra is the winner here in terms of the number of available starter sites and their quality. However, do keep in mind that most of them are locked behind a higher plan. OceanWP has fewer starter sites, but it doesn’t lock any of them to a particular plan.
Overall, if you’re using Elementor as your page builder, either Astra or OceanWP will be a good choice, if you’re looking for a cheaper option for Elementor, then OceanWP wins.
However, if you’re using multiple page builders (i.e. you’re building sites for multiple clients or as a living), Astra will come out as the superior choice due to the unlimited website usage and more starter templates to choose from.
Check out some of our other WordPress reviews such as for the Divi theme.
Astra vs OceanWP - Support and Documentation
No matter how good a theme is, there’s a chance that you can encounter problems which requires you to contact support.
In addition to that, given how there are so many options to configure, having proper documentation is also a must.
They won’t belong to the top themes if they didn’t have good support and documentation. Both Astra and OceanWP are known to have great support and have the most extensive documentation in the market today.
But how do they compare with one another? Let’s find out.
Astra Support and Documentation
Astra’s support is great, but there were reports of users experiencing slow response times from its dev’s support team compared to others. A lot of work has gone into remedying that and users now receive much better and faster responses.
The documentation is one of the most extensive in the market. With over 300 help articles, you can certainly find answers to the majority of questions you may have.
Their documentation homepage is well organized. Articles are cleanly filed under different categories allowing you to browse the documentation with ease.
They also have a YouTube channel for those who love video tutorials and help.
OceanWP Support and Documentation
OceanWP’s support is great, but there are times where issues aren’t resolved as fast as we might like.
There are three tiers of support: Free, Regular, and Priority. Free support is for the free version of the theme, regular support is for users of OceanWP’s premium version, and priority support is a special paid support that costs either $29 for three months or $99 for a year.
OceanWP’s documentation is very extensive. Their documentation homepage is neatly organized, with similar articles filed under appropriate sections.
Astra vs OceanWP - Pricing
With the features and quality of Astra and OceanWP being so tight, will it all come down to pricing?
Astra’s regular pricing comes into three yearly pricing tiers: $47, $137 and $187. There’s also lifetime pricing of $227, $677 and $937 respectively.
- The $47 tier, called Astra Pro, comes with all pro features unlocked, including one year of updates and support
- The $137 tier, called Essential Bundle, has everything from the previous tier plus WP Portfolio Plugin and a page builder addon of your choice, which is either the Ultimate Addons for Elementor or the Ultimate Addons for Beaver Builder
- The $249 tier, called Growth Bundle, has everything the previous two tiers offers plus both page builder addons, Convert Pro, Schema Pro, SkillJet Academy and any future plugins they will have
All plans can be used for unlimited websites, making it an excellent choice for developers if they plan to use Astra as a base theme for their clients.
One thing to keep in mind is if you want to use their premium starter sites, you will need to get at least the Essential Bundle. The first tier, Astra Pro alone, only includes the free starter templates.
We've also got this exclusive CollectiveRay coupon code on Astra. Just add the coupon CollectiveRay during checkout to get an additional 10% OFF the above prices.
Similar to Astra, OceanWP also has three pricing tiers: $43, $71 and $127 and a lifetime pricing of $178, $285 and $509 respectively.
Unlike Astra, however, OceanWP’s pricing tiers all include the same set of features. The big difference is you can only use OceanWP pro on a limited number of websites. One site for tier one, three sites for tier two and twenty-five sites for tier three.
This pricing model can be a bit more expensive if you plan to use OceanWP for your clients, but if this is a personal project or for a single client only, this is definitely cheaper compared to Astra.
As the pricing structures will work differently for different uses, let's call this one a draw.
Frequently Asked Questions about Astra and OceanWP
What is the difference between Astra and OceanWP?
While Astra and OceanWP used to be both great options, these days Astra has moved ahead of OceanWP because development on the theme is steady while OceanWP development has fallen behind.
Which theme is better Astra or OceanWP?
We are of the opinion that Astra is the better theme thes days. Astra has kept development very steady and keeps performing improvments on theme. While OceanWP is slightly cheaper when compared to Astra, we believe that Astra is the better option, the faster option and yes, the most comprehensive option.
Is Astra the best WordPress theme?
Yes, Astra is surely one of the best WordPress themes out there. It is very very fast, very flexible, has plenty of great integration with top products such as Elementor and Beaver Builder and all this is available at a very good price of less than $50. It is also very clear from the sheer number of downloads that this theme has amassed that it is one of the best themes out there.
Astra vs OceanWP - Conclusion
Choosing between Astra and OceanWP is a tough choice. Both themes offer an impressive set of unique features and you can’t really go wrong with either.
Their pricing models, at a first glance, one’s a better choice than the other but the terms make it hard to make the best choice.
Overall, Astra is aimed at developers who need unlimited website usage. Their premium bundles give users the ability to built many websites with ease, thanks to the wide selection of starter sites.
However, that’s not to say that Astra isn’t a good choice for individuals. Astra Pro’s impressive feature set, good WooCommerce support and ease of use makes it a great choice for individuals and one-time projects.
OceanWP on the other hand is the theme for those who want to set up a WooCommerce shop. The impressive customization options for WooCommerce allows anyone to customize their shop without writing a single line of code.
In addition, OceanWP is slightly cheaper than Astra for single site usage ($43 vs $47), and even on the lowest tier plan, all premium starter sites are available to you.
However, keep in mind that the starter sites all use Elementor, so if you plan to use a different page builder, you might want to consider Astra instead, or you can just build your dream site from scratch — which should be easy thanks to OceanWP’s impressive number customization options.
The final choice is yours. Think about what type of site you want to build, how many sites you want to use the theme on, and whether you want to focus solely on WooCommerce or not and the answer should be within your grasp.
We are of the opinion that Astra has a slight edge, with a much better overall team and community.
It's your call though!
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